SCA-Partners provides the following FDI attraction services, which can be provided for individual markets in Africa or as part of an investment attraction program covering all of Africa as well as other regions.

Africa is one of the most attractive source markets for foreign investment. Within Africa, several different countries are home to a large number of potential investors, including multinationals, medium-sized companies and startups with a strong international orientation. Taking advantage of these opportunities requires knowledge of individual markets, established networks and contacts and an awareness of local culture and business practices. SCA-Partners provides the local presence, knowledge and experience you need to successfully attract investment from any African country to your location.

In-Market Representation

Annual or multi-year program of lead generation activities in target markets where we partner with our clients to generate strategic investment transactions and support trade development activities.

• Annual or multi-year contracts with focus on achieving investment and trade outcomes

• Our team is your team – we fully represent you in the market operating as “one team”

• As full representatives, we typically utilize your e-mail domain and business cards

Lead Generation Campaign

SCA-Partners provides customized FDI lead generation campaigns to identify trade and investment leads. These campaigns typically run from 6-12 months and can be sector or country focused. Each campaign kicks-off with strategic research to build-out a database of target companies followed by multi-touch outreach to each company, which can also include investor surveys. Our key objective is identify and introduce our clients to qualified investment and trade leads with the highest potential of success. Investor outreach is conducted by our in-market teams of senior trade and investment experts.

• 6-12-month contract to identify FDI leads and opportunities

• The focus is on identifying and introducing you to qualified potential investors

Road Shows

• 3-6-month contract to arrange a meeting program with qualified potential investors

• Focus is on identifying potential investors and fully organizing the investment mission

• The SCA-Partners team can also attend the investor meetings with you if required

Deliverables of Work

• Matchmaking: Identification of pre‐qualified leads based on client’s key objectives

• Vetting: Creation of a potential list of targets to be pre‐screen by client and the consulting team.

• Arranging: SCA-Partners will upon agreement of vetting process, confirm, schedule and develop travel and logistics itinerary for the Client.

Reporting During vetting Stage: SCA-Partners and the Client will develop a formal reporting structure and process for all leads, vetted leads and actual meetings and provide daily and monthly updates on each activity

• Prepare profiles and briefs of proposed corporate meetings with notes from correspondence with corporate decision-makers and report on market intelligence acquisition for prospective targets.

• Bi-Weekly progress reports by phone/email with client’s Business Development Team;

• Final report of contract results, overall market intelligence, trends and feedback acquired from prospecting. (Content to be predetermined in consultation with client’s Business Development Team)

• Excel file of the final target leads lists with responses and feedback that may need to follow up.

In Market Meetings: SCA-Partners upon agreement with the Client develop at a minimum 10 in‐market meetings, schedules and logistics for the client which will include all data on the investor as well as intrinsic insights into the motivating key factors for the meeting and specific interests in Africa and client.

Final Reporting: SCA-Partners in consultation with client will develop final visit reports including summary information, client/action items and minutes and opportunities from each meeting within two weeks of the conclusion of each in‐market visit.

Execution

• In-Person Meetings – SCA-Partners will schedule pre-mission corporate calls at least 8-10 weeks in advance. All target investors will be identified and accounted for on scheduled pre-mission calls. A list of all potential investors will arrive within 45 business days of the mission. Investors’ briefs will be provided two weeks before the mission trip. A follow up brief will be scheduled within 15 business days after the mission trip.

• Teleconferences – Investors’ briefs will be provided two weeks before the mission trip. A post-call report summarizing the discussion and next steps will be provided within one week of the call. Monthly reports capturing activity, insights, and opportunities will be provided the first week of every month. SCA-Partners will report to the Business Development Department at client’s organization.

Budget

-$850- 2,000 per Month