Clothing is a business sector that highly correlates with the economic growth of the country. In African countries, there is high demand for clothing and apparel, and there are not enough branded and reasonably-priced clothing companies. There is a huge opportunity for African companies. Find below the advantages of building an African fashion brand:

• African consumers follow trends and look for higher quality textile products. Chinese textile products are cheap but they lack quality. European brands are high-quality, however they are very expensive for the mass market.
• Customization in clothing is easier compared to other sectors. Your products can be custom-branded with a marginal cost increase. You can build your brand with less capital investment and less stocks.

African entrepreneurs should consider the lead times and product quality before investing in this sector. The fashion trends change very fast and stocks need to be updated regularly. The proximity of the factory to the retail market is very important. Also, the supply chain and logistics should not be interrupted. Finally, the investors should follow the consumer demands in each African country and customize the products according to the market taste.

SCA-Partner uses the strong textile manufacturing companies capacity to serve its African clients. Shipments from European countries to East African ports take only 20 days and to West African ports only 30 days. Also, the textile factories in Europe manufacture products according to the needs of African clients. We arrange all the deals and supply-chain arrangements on behalf of our African clients. The competitive products in Europe are cotton t-shirts, bags, shoes, sneakers, fashion accessories, home textile products.