The 5 segments are as described in the word document:

1. Orange Bank Clients with Visa Prepaid Card
2. Orange Bank Clients Without Visa Prepaid Card
3. Orange Money Users with Visa Prepaid Card
4. Orange Money Users Without Visa Prepaid Card
5. Non-Users of Orange Wallet or Bank (i.e. doesn’t use either Orange Bank nor Orange Money, may use Orange prepaid) .

Survey Questions

1. Each of the 5 segments needs to be split between consumers and micropreneurs. Micropreneurs include sole proprietors, gig workers, etc.
2. What are the main types of financial services you use
3. Have you borrowed money from a bank or app in the last year?
4. How many bank accounts do you currently have (including Orange)
5. If more than 1 above, then please list other institutions where you have an account
6. Which e-money wallets do you currently have (including Orange, if applicable)
7. Do you have a Credit Card?
8. If Yes, please specify the bank that issued the credit card
9. Do you have a Debit Card
10. If Yes, please specify the bank that issued the debit card
11. What is your favourite / most used financial product?
12. If "Other Telco or App" above then, Please name the Telco or App
13. On a scale of 1 (not at all) to 10 (very) how much would you use your current Telecom provider for Financial Services?
14. Which Telcom provider do you currently use?
15. How many purchases a month do you make using a card (credit, debit, prepaid, other)
16. How much money do you normally store on your Orange Bank Account?
18. Do you purchase "digital" goods Online such as Netflix, Spotify or other streaming or gaming services?
19. If Yes, how do you make payment for digital goods online?
20. Have you experienced challenges making online purchases because you don’t have the right payment method (e.g. no credit card)?
21. If Yes, How have you solved that challenge?
23. From a score of 0 (not likely at all) to 10 (extremely likely) how likely is it that you would recommend Orange Bank to a Friend or Colleague?
24. What are the main ways you use your Orange Bank account?
25. Do you have an Orange Money Account?
26. Do you have a Tik Tak Account
27. What are the main ways you use your Orange Money Wallet ? (If person has an Orange Money Wallet)
28. How many times a month do you make a purchase online using your Orange card?
29. How many times a month do you make a purchase in store using your Orange card?
30. How many times a month do you use your Orange card to withdraw from an ATM?
31. How long have you had your Orange Card?
32. How much money do you normally load onto your Orange Card?
33. How do you normally load money into your Orange Card?
34. How often do you load your Orange card per month?
35. From a score of 0 (not likely at all) to 10 (extremely likely) how likely is it that you would recommend Orange Card to a Friend or Colleague?
36. Why would you recommend it?
37. What are the benefits you perceive from using your Orange Card?
38. On a scale of 0(Very Difficult) to 10 (Very Easy) how difficult is it to use your Orange Card?
39. What is the biggest problem with using your Orange card?
40. Did you find the cost to sign-up for the Orange Card too high?
41. How have you solved that problem?
42. If "Other Fees" above then please specify which fees
43. What else would you like to be able to do with your Orange card?
44. What would make you use your Orange card more?
45. What type of loyalty / benefit programs would cause you to use your Orange Card over other payment methods (e.g. cash, wallet, etc)
46. Is there anything Orange Card could improve to provide you a better experience?