South Africa, with a population of over 60 million people (2023), is the most industrialized and diversified economy on the African continent. Serving as a key gateway to Southern Africa, the country boasts world‑class infrastructure, advanced financial systems, and a thriving consumer market that attracts businesses from across the globe.

For companies looking to expand, South Africa offers strong demand for a wide range of imported goods. Key imports include machinery, vehicles, electronics, chemicals, pharmaceuticals, processed foods, and consumer products—creating significant opportunities for international suppliers and brands.

The key to success? Finding the right distributors and retail channels.
Johannesburg, the country’s economic powerhouse, is home to leading wholesalers, importers, and modern retail networks. Cape Town, known for its ports and vibrant trade, and Durban, with its strategic coastal position, are also critical hubs for distribution. Partnering with experienced distributors who understand South Africa’s regulatory framework, customs processes, and buyer expectations can fast‑track market entry. Aligning with established retail chains or specialized outlets ensures your products reach consumers efficiently.

Areas we can support you:

• Basic statistics about South Africa
• Exporting to South Africa
• Importing from South Africa
• Investing/Incorporating in South Africa
• Manufacturing in South Africa
• Trademark registration in South Africa
• Other notes on doing business in South Africa
• Finding distributors and retail buyers in South Africa

Local Support in Africa
SCA-Partner is a leading consulting company specializing in trade, investment, and international marketing, based in Nairobi, Kenya, with a network of experts in 54 African countries. We provide market research, market entry strategies, local partner and distributor searches, and representation for marketing and sales.

When entering the South African or broader African markets—or expanding your business in the region—you need a trusted local partner on the ground. That’s where we come in.

👉 Visit us at: www.scapartner.com