About the firm

A trusted bridge between global firms and African markets.

Scheaffer & Alpha Partner Advisors is a Nairobi-headquartered advisory firm specialising in market entry, distributor sourcing, and intermediary pipelines across Africa. Over the last ten years we have served 84+ governmental agencies and private organisations from Europe, Latin America, the Gulf, and Asia who want a serious foothold in African markets — without standing up a local office.

Our work sits between strategy consulting and sales execution. We don’t write reports and walk away. We run 6–12 month structured campaigns, qualify each intermediary against your criteria, and stay accountable for warm introductions, conversion, and long-term relationship management.

Two practices, four services: lead generation and in-market business development, each tailored for manufacturers and financial service providers. One bilingual team. One reporting structure.


Supporting global business growth and lead generation.

Since 2018, Scheaffer & Alpha Partner Advisors has supported government investment promotion & export promotion agencies, corporate service providers, trust companies, law firms, real estate developers, immigration consultants, and banks with lead generation, business development and marketing initiatives.

Read the full case studies →

Bilingual

Local

Accountable

Ready to discuss your market entry?

Talk to the partners. A 30-minute scoping call is the fastest way to know if we’re a fit.