Who We Are
We open doors, sit in the room,
And stay until a distribution
Agreement is signed.
Scheaffer & Alpha Partner Advisors (SCA-Partner) is a leading consulting firm for market entry into Kenya & Africa and business development across the continent — market research, distributor & partner search, B2B matching, marketing & sales representation, and trade support.
market entry expert
Vincent Oluoch.
Vincent is the Founder and Managing Partner of SCA-Partner, helping international companies expand across Africa.
With over 10 years of experience in export development, distributor search, B2B partnerships and cross-border market expansion, he supports manufacturers, exporters, investors and institutions in building sustainable operations across the continent.
Vincent holds an MSc in Project Management from JKUAT and a BBA in Accounting with an Associate Degree in Finance from the UEAB.
He combines strategic insight, commercial expertise and deep local market knowledge to help clients find the right partners, navigate regulation and grow across African markets. LinkedIn
Team & Collaboration Models
How we collaborate with partners.
We work with consulting firms, strategic partners, sector experts and global network members to deliver market entry, with the discipline of an in-house team and the reach of a continental network.
Europe
Partners in Europe
Typical collaboration models we offer our European partners to support their clients:
- White-label market-entry execution for partner’s client engagements
- Co-delivery on export readiness, partner search and alliance launch
- Referral partnership for Africa-bound mandates, with reciprocal European support
Our key partners include export promotion agencies, trade associations, chambers of commerce, trade finance institutions, investment promotion agencies, industry associations, business councils, market entry consulting firms, and international development organizations.
Africa
Partners in Africa
With 30+ contract local experts in 18 African countries, we execute on-site in the target market. Every expert is selected against a strict profile: senior, connected, accountable. Built for speed, coverage and accountability — scale across Africa without your own export department.
Main tasks in the target markets
- Identify target companies that match a search profile (longlist)
- Select target companies willing to negotiate (shortlist)
- Initiate a business relationship between the client and the target company or partner in the target market.
- Support our client in expanding their new export business
Partner FAQ
Common questions.
We act as an invisible execution partner behind your brand. Your client sees your logo, your reporting, and your relationship manager while our team delivers the market research, partner outreach, and deal support on your behalf.
We join forces with your team on a shared delivery plan. You bring the client relationship and sector strategy; we bring African market access, local networks, and execution capacity. Deliverables, timelines, and commercial terms are agreed before work begins
You introduce clients with Africa-focused market entry needs, and we introduce clients with European opportunities that match your expertise. The relationship is reciprocal, transparent, and governed by clear referral terms.
In white-label engagements, the client relationship stays with you. In co-delivery, we share the relationship under agreed governance. In referral partnerships, the originating partner retains the client relationship for their own mandate.
Every expert is selected against a strict profile: senior, connected, accountable. We assess sector experience, local network strength, language capability, and track record before onboarding them to a project.
We work across 18 African countries through 30+ contract local experts. Our partners in Europe include export promotion agencies, trade associations, chambers of commerce, trade finance institutions, and cross-border business advisory firms.
Ready to open Africa?
Tell us about your product. We’ll come back with a market-fit read and a shortlist of buyers within a week.
Scheaffer & Alpha Partner Advisors 